Our Rebrand Story: Why We Became Mindful Mirage Scents (And Kept the Fun with Lather & Giggle)

Hello dear friends,

If you’ve been with us since the Fortune Cookie Soap days, thank you - from the bottom of my heart - for sticking around. I’m Demaura, the new owner, and I’m so excited (and a little nervous!) to share what’s next for this brand I’ve truly fallen in love with.

When I took over, my goal was simple: honor everything you already loved - playful scents, high-quality natural ingredients, and that little spark of joy in every order - while gently evolving the brand into something that feels like a warm hug of affordable luxury.

That vision became Mindful Mirage Scents.

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What Changed (and What Didn’t)

We’re now centered around mindful self-care, with beautiful, long-lasting scents and thoughtfully crafted formulas designed for all skin and hair types.

You’ll find:

• Creamy whipped body glazes
• Gentle sponge soaps
• Nourishing hair care
• A new perfume line

All made with plant-based ingredients and a lot of love right here in Tulsa.

At the same time, we didn’t want to lose the fun that made Fortune Cookie Soap so special. That’s why we created Lather & Giggle - our playful sub-brand that keeps the pop-culture scents and whimsical energy alive. You’ll still find those nostalgic, smile-inducing products right alongside the more elevated Mindful Mirage collection.

Both brands now live happily together at mindfulmiragescents.com.

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A Small but Important Update

We’ve retired the old sample box subscription to simplify things. Instead, whenever we launch something new, you may find a sample stick or mini tucked into your regular orders - so you can still discover new favorites without any extra commitment.

We do still offer a monthly self-care subscription box through both Mindful Mirage Scents and Lather & Giggle. Each box brings a little surprise and joy, with items like:

• Mini sponge soaps
• Whipped body glaze
• Body scrub
• Cuticle butter
• Bath bombs
  …and more.

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What This Means for You

At its core, nothing has changed about who we are. We’re still a small, woman-owned business dedicated to clean, thoughtfully sourced ingredients and creating products that help you feel good - inside and out.

If you ever have questions, ideas, or just want to say hello, you can always reach me at customerservice@mindfulmiragescents.com. I truly do read every message.

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Thank you for trusting us with your self-care routine. It means more than I can say. I’m honored to continue this journey with you, and I can’t wait to share everything we’ve been working on.

With gratitude and excitement,
Demaura
Owner, Mindful Mirage Scents & Lather & Giggle